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About Auto ads

 

Auto ads

About Auto ads

Auto ads offer a simple and innovative way for you to monetize your content. With Auto ads, you place one piece of code on all pages across your site. Auto ads will then scan your site and automatically place ads where they’re likely to perform well and potentially generate more revenue.

Benefits

The benefits of Auto ads include:

  • They potentially increase your revenue. Auto ads analyze your pages and find new places to show ads based on your layout, content, and existing Google ads.
  • They're easy to use. You only need to place one piece of ad code to get started. After you've placed the code, Auto ads will automatically adjust to any changes you make to your site and your ad settings.
  • They let you tailor ads to your site. Auto ads settings give you control over where ads appear on your site.
  • They're mobile friendly. Auto ads automatically adjust to every screen size. They also include mobile-exclusive formats such as anchor ads and vignettes.

How Auto ads work

Auto ads use Google's smart technology to:

  • Understand your page structure
  • Detect any existing Google ads on your page. (Note that we're not able to detect ads from other ad networks.)
  • Automatically place new ads based on different elements such as your page layout, the amount of content on your page, and your existing Google ads. Occasionally, Auto ads might place two ads next to each other (regardless of the ads' network origin).

If you make a change to your site we'll detect it and reanalyze your page.

If you have AMP pages

If you'd like Google to automatically place ads on your AMP pages, you can use Auto ads for AMP.

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As previously announced, Google is expanding ad-serving protections for teens globally. The protections will apply on Google Accounts of people above the digital age of consent but under 18 years of age (“teens”), and are in addition to protections already rolled out across Europe and Australia. With the launch of this new teen ads policy, we will:

  • Disable ads personalization
  • Disallow sensitive creative categories from serving

Depersonalization will occur across all products, and creative ad filtering will be applied on Ad Manager, AdSense, and AdMob. We will begin enforcing the policy August 15, 2022.

Previous protections established in response to child-directed regulations, such as the Children’s Online Privacy Protection Act (COPPA), Age Appropriate Design Code (AADC), and the Australia Online Safety Act (AU OSA), will continue to apply where relevant.

Please review this policy to understand which ad categories may be restricted for teens. While you may notice an impact on performance, there is no action required on your part.

 soon: Ad-serving Protections for Teens policy update

15 June 2022

As previously announced, Google is expanding ad-serving protections for teens globally. The protections will apply on Google Accounts of people above the digital age of consent but under 18 years of age (“teens”), and are in addition to protections already rolled out across Europe and Australia. With the launch of this new teen ads policy, we will:

  • Disable ads personalization
  • Disallow sensitive creative categories from serving

Depersonalization will occur across all products, and creative ad filtering will be applied on Ad Manager, AdSense, and AdMob. We will begin enforcing the policy August 15, 2022.

Previous protections established in response to child-directed regulations, such as the Children’s Online Privacy Protection Act (COPPA), Age Appropriate Design Code (AADC), and the Australia Online Safety Act (AU OSA), will continue to apply where relevant.

Please review this policy to understand which ad categories may be restricted for teens. While you may notice an impact on performance, there is no action required on your part.

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Your AdSense page

Introducing AdSense Page: a new resource in which you can find personalized information and new opportunities in your account to help to succeed with AdSense.

S soon: Ad-serving Protections for Teens policy update

15 June 2022

As previously announced, Google is expanding ad-serving protections for teens globally. The protections will apply on Google Accounts of people above the digital age of consent but under 18 years of age (“teens”), and are in addition to protections already rolled out across Europe and Australia. With the launch of this new teen ads policy, we will:

  • Disable ads personalization
  • Disallow sensitive creative categories from serving

Depersonalization will occur across all products, and creative ad filtering will be applied on Ad Manager, AdSense, and AdMob. We will begin enforcing the policy August 15, 2022.

Previous protections established in response to child-directed regulations, such as the Children’s Online Privacy Protection Act (COPPA), Age Appropriate Design Code (AADC), and the Australia Online Safety Act (AU OSA), will continue to apply where relevant.

Please review this policy to understand which ad categories may be restricted for teens. While you may notice an impact on performance, there is no action required on your part.

Was this helpful?
' data-mime-type=
Your AdSense page

Introducing AdSense Page: a new resource in which you can find personalized information and new opportunities in your account to help to succeed with AdSense.

Coming soon: Ad-serving Protections for Teens policy update

15 June 2022

As previously announced, Google is expanding ad-serving protections for teens globally. The protections will apply on Google Accounts of people above the digital age of consent but under 18 years of age (“teens”), and are in addition to protections already rolled out across Europe and Australia. With the launch of this new teen ads policy, we will:

  • Disable ads personalization
  • Disallow sensitive creative categories from serving

Depersonalization will occur across all products, and creative ad filtering will be applied on Ad Manager, AdSense, and AdMob. We will begin enforcing the policy August 15, 2022.

Previous protections established in response to child-directed regulations, such as the Children’s Online Privacy Protection Act (COPPA), Age Appropriate Design Code (AADC), and the Australia Online Safety Act (AU OSA), will continue to apply where relevant.

Please review this policy to understand which ad categories may be restricted for teens. While you may notice an impact on performance, there is no action required on your part.

Was this helpful?
' data-mime-type=
Your AdSense page

Introducing AdSense Page: a new resource in which you can find personalized information and new opportunities in your account to help to succeed with AdSense.

Was this helpful?
' data-mime-type=
Your AdSense page

Introducing AdSense Page: a new resource in which you can find personalized information and new opportunities in your account to help to succeed with AdSense.

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